An engineer by training, Lucie Basch started her career in the food-processing industry in the UK. Witnessing the scope of food waste in her branch, she quit her job and started thinking of a concept that would give any citizen a chance to fight food waste at their level. Basch joined a couple of entrepreneurs in Denmark that had a similar idea and together, they created Too Good To Go and launched it in six countries.
Basch launched Too Good To Go in France in June 2016 with great success. In France, the Too Good To Go app has 4 million downloads and 5 million meals have been saved. Too Good To Go has more than 7 000 business partners and counts 51 employees.
Basch also works with the global team to launch the app in new countries. At present, Too Good To Go fights food waste in 11 countries, 12 millions meals have been saved, there are 18 000 partners and the app has 9 million downloads.